June 21, 2021 – Newswire Pakistan

June 21, 2021

BIGO rapidly develops its commercialization in Pakistan

ISLAMABAD, Pakistan, June 21, 2021 /PRNewswire/ — During Ramadan, BIGO Ads expanded partnerships in Fintech by working with Bank Islami and served their campaign on imo social communication app. Bank Islami is a well-known bank in Pakistan with nationwide presence. By targeting NRP’s (Non-Resident Pakistanis) audience on imo story stream and story feed ads placements, the average CTR reached 1.86% for the brand.

Alkhidmat Foundation Pakistan, one of the leading non-profit organizations dedicated to humanitarian services in Pakistan, also ran a campaign on imo chatlist, audio call and story stream spots, targeting NRP audience, and obtained the average CTR of 1.24%.

BIGO Ads launched its commercial advertising service in Pakistan in 2020. It has accelerated its commercialization in Pakistan through cooperation with different brands such as 3C, FMCG, Games, etc., to provide professional one-stop marketing solutions services to local customers.

BIGO Ads, a global mobile marketing platform that is a premium aggregator of the high-quality traffic short video products Likee and also exclusively represents the advertising business of the social communication product imo. BIGO Ads collaborates with worldwide brands and helps them reach larger customer base through imo and Likee which have gained huge popularity among the Pakistan Internet population since 2020.

imo is a global instant communication platform aiming to provide convenient, interactive, and fun way for people to connect. imo connects over 200 million monthly active users in 62 languages across more than 150 countries worldwide.

Based on imo’s massive amount of traffic, high user engagement and excellent user consumption behaviors, brands can easily access huge ad exposure in Pakistan. imo can provide corresponding brand solutions based on advertisers’ different promotion demands. For example, for great exposure demand, advertisers can choose brand takeover ad. Meanwhile, chatlist ad and story stream ad can let your brand reach the right and flexible audience. imo recommends the superpower “roadblock package” that can help maximize brand exposure through multiple advertisement channels inside the app.

Likee is a prominent global short video creation platform with cutting-edge special effects, video shooting and editing tools. Nowadays, it has become one of the leading short videos product that possessing high growth of users in Pakistan and helps shape the social trend in Pakistan market.

Powered by professional marketing solutions, Likee is dedicated to its solid commercial values, and helps brands in achieving their objectives. Brand Takeover is a great approach to reach significant ads exposure. Moreover, Likee’s Hashtag Challenge, Branded Effect and Customized HTML 5 can trigger supreme interaction among users. KOL Cooperation and Shopping Cart Function add up commercial value for brands.

Likee is creative and effective in the delivery of ad services. At the end of 2020, Likee helped launch Hashtag Challenge for PUBG MOBILE in Pakistan. The activity was in an attractive, interactive way and involved popular characteristic elements in the local market. For example, many well-known Pakistani pop singers were invited to sing the theme song. Their participation attracted many users in the active creation of Emoji expressions, which massively accelerated the spread of the brand reputation and expanded the user base of PUBG MOBILE.

In Pakistan, Flame Ads is one of our official resellers. It helps BIGO Ads develop its commercialization in Pakistan. BIGO Ads has been rapidly expanding its commercialization in Pakistan, especially with the major local brands and customers interested in Likee and imo. With BIGO Ads’ substantial traffic and rich, efficient marketing solutions, we will provide advertisers with a better service and achieve marketing objectives in 2021.

For more cooperation, please contact BigoAds-MKT@bigo.sg.

June 21, 2021June 22, 2021

ICCBS-Karachi and Punjab University ink MoU

Karachi, June 21, 2021 (PPI-OT): International Center for Chemical and Biological Sciences (ICCBS), University of Karachi (UoK) has signed a Memorandum of Understanding (MoU) with the University of Punjab, Lahore. The memorandum of understanding intends to establish a mutually beneficial relationship built on academic, scientific, and cultural cooperation. The spokesman of the ICCBS-University of Karachi said that the MoU was signed in a meeting held in the vice chancellor office of the Punjab University, Lahore on Friday.

Prof Dr. M. Iqbal Choudhary, Director of the International Center for Chemical and Biological Sciences, and COMSTECH Coordinator General on the behalf of the ICCBS and Prof Dr. Niaz Ahmed Akhter, the Vice Chancellor University of Punjab signed the agreement in the meeting. As per the agreement, areas of cooperation between the University of Punjab and International Center for Chemical and Biological Sciences, University of Karachi include the exchange of faculty professors, researchers, students, publications, academic programs, and research projects.

The MOU aims to establish training of technical personals of the University of Punjab on various sophisticated instruments of the ICCBS institutions. The memorandum also intends to establish joint supervision, research projects, and joint publications including patents. Speaking on the occasion, Prof. Iqbal Choudhary said that ICCBS was the only institution in Pakistan that was not only certified by ISO but also became ‘UNESCO, WHO, OIC, and NAM- S and T Centre for Excellence’. This MOU will be effective for a period of five years from the date of final signature of both institutions.

For more information, contact:
Public Relations Officer,
University of Karachi
Tel: +92-21-99261351 (Ext. 2294, 2306)
Fax: +92-21-99261330
Email: pro@uok.edu.pk
Website: www.uok.edu.pk

June 21, 2021June 22, 2021

National Assembly consumes 96pc of its proceedings on budget debate

Islamabad, June 21, 2021 (PPI-OT): The National Assembly consumed 96 percent of its proceedings in debate on the federal budget 2021-22, observes Free and Fair Election Network (FAFEN) in its Daily Factsheet on Monday.

Following are key observations of the proceedings during tenth sitting of the 34th session:

Members’ Participation

The House met for 11 hours and 54 minutes.

The proceedings started at 12:05 pm against the scheduled time of 12:00 pm.

The speaker chaired the proceedings for an hour and 33 minutes, the deputy speaker for an hour and 50 minutes while the remaining sitting was chaired by two members of panel of chairpersons.

The leaders of the House (Prime Minister) and the opposition did not attend the sitting.

A total of 31 lawmakers (nine percent) were present at the outset and 14 (four percent) at the adjournment of the sitting.

The parliamentary leaders of BAP, GDA, ANP and MMAP attended the sitting.

Eight out of ten minority lawmakers were also present during the proceedings.

Representation and Responsiveness

Thirty-five lawmakers participated in debate on federal budget 2021-22 and consumed 11 hours and 20 minutes of the proceedings. Minister for Finance and Revenue also participated in budget debate and spoke for ten minutes.

Order and Institutionalization

An independent lawmaker and Minister of state for parliamentary affairs spoke on points of order for four minutes.

The House was adjourned to meet again on Tuesday, June 22, 2021 at 11:00 am.

Transparency

‘Orders of the Day’ was available to the legislators, observers and public.

Attendance of lawmakers was available to the media and observers.

For more information, contact:
Free and Fair Election Network (FAFEN)
FAFEN Representative
FAFEN Secretariat 224, Margalla Road F-10/3 – Islamabad
Tel: +92-51-2211026
Fax: +92-51-2211047
Cell: +92-321-5017355, +92-301-8549188
Email: media@fafen.org
URL: www.fafen.org

June 21, 2021June 22, 2021

Punjab Assembly: 60 lawmakers take part in budget debate

Islamabad, June 21, 2021 (PPI-OT): The Punjab Assembly continued debate on provincial annual budget 2021-22 and 60 lawmakers participated in discussion on it, observes Free and Fair Election Network (FAFEN) in its Daily Factsheet on Monday.

Following are key observations of the House proceedings during the fifth sitting of the 33rd session:

Members’ Participation

The House met for six hours and 19 minutes.

The sitting started at 02:53 pm against the scheduled time of 02:00 pm.

Two members of panel of chairpersons presided over the proceedings in the absence of speaker and deputy speaker.

The leaders of the House (Chief Minister) and the opposition leader did not attend the proceedings.

As many as 31 MPAs (eight percent) were present at the outset and 11(three percent) at the adjournment of the sitting.

The parliamentary leader of PPPP attended the proceedings.

As many as six out of eight minority lawmakers attended the sitting.

Representation and Responsiveness

Sixty lawmakers took part in general discussion on the provincial annual budget 2021-22. They spoke on it five hours and 15 minutes.

Order and Institutionalization

Three lawmakers spoke on points of order for three minutes.

A PPPP lawmaker sat on floor of the House for 25 minutes in protest when the Chair disallowed him to speak on budget prior to his turn.

The House was adjourned to meet again on Tuesday, June 22, 2021 at 02:00 pm.

Transparency

‘Orders of the Day’ was available on Assembly’s website.

Information on Members’ attendance is available on Assembly’s website.

June 21, 2021June 22, 2021

KP Assembly: Leader of the opposition opens budget debate

Islamabad, June 21, 2021 (PPI-OT): The Khyber Pakhtunkhwa (KP) Assembly opened debate on the provincial budget 2021-22 with the speech of leader of the opposition on Monday, says Free and Fair Election Network (FAFEN) in its Daily Factsheet.

Following are key observations of the proceedings during second sitting of the 19th session:

Members’ Participation

The Assembly met for three hours and 50 minutes.

The sitting started at 02:20 pm against the scheduled time of 01:00 pm.

The speaker presided over the sitting for two hours, while the deputy speaker chaired the remaining sitting.

The leader of the House (Chief Minister) did not attend the sitting.

The leader of the opposition was present for two hours.

Sixty legislators (41 percent) were present at the outset and 50 (34 percent) at the adjournment of the sitting.

The parliamentary leaders of PML-N, PPPP, ANP, BAP and MMAP attended the proceedings.

Three minority lawmakers attended the sitting.

Representation and Responsiveness

The leader of the opposition opened the budget debate and spoke for 35 minutes.

Twelve other lawmakers spoke on provincial budget for three hours.

Order and Institutionalization

The House was adjourned to meet again on Tuesday, June 22, 2021 at 01:00 pm.

Transparency

‘Orders of the Day’ is available for the legislators, observers and the media.

Attendance of the lawmakers is not available for the observers and the media.

June 21, 2021June 22, 2021

Senate passes two govt. bills, condoles death of Usman Kakar

Islamabad, June 21, 2021 (PPI-OT): The Senate passed two government bills on Monday and adopted a condolence resolution on the demise of former Senator Usman Khan Kakar, who breathed his last today, observes Free and Fair Election Network (FAFEN) in Daily Factsheet.

Following are key observations of the House proceedings during 5th sitting of 312th session:

Members’ Participation

The House met for five hours and 40 minutes.

The sitting started 04:10 pm against the scheduled time of 04:00 pm.

The chairman presided over the entire proceedings.

The deputy chairman was also present.

The leader of the House attended the entire sitting.

The leader of the opposition was present for three hours and 10 minutes.

As many as 43 lawmakers (43 percent) were present at the outset and 12 (12 percent) at the adjournment of the sitting.

The parliamentary leaders of PPPP, PTI, JI, PML-N, MQMP, ANP, BAP, PML-F, PML-Q and JUIP attended the sitting.

Two out of four minority lawmakers were also present.

Output

Chairman Standing Committee on Interior presented report on the Pakistan Arms (Amendment) Bill, 2021.

The House passed two government members’ bills including the Domestic Violence (Prevention and Protection) Bill, 2021 and the Islamabad Capital Territory Senior Citizens Bill, 2021.

The House adopted a supplementary resolution to condole the death of former Senator Usman Khan Kakar belonging to PkMAP. Thirty-seven lawmakers including the leaders of the House and the opposition highlighted the political career of deceased Senator during condolence reference and spoke for two hours and five minutes.

Representation and Responsiveness

Eleven lawmakers participated in the budget discussion consuming two hours and 15 minutes of the proceedings.

Order and Institutionalization

The opposition lawmakers walked out from the house for twelve minutes against non-consideration of a private member’s bill related to welfare of senior citizens.

The women lawmakers protested for five minutes in front the Chair’s dais against remarks of a JUIP lawmaker about one of their colleague.

The House was adjourned to meet again on Wednesday, June 23, 2021 at 04:00 pm.

Transparency

‘Orders of the Day’ was available to the legislators, observers and public.

The attendance of lawmakers is available on Senate website.