Television Viewership: 44% Pakistanis claim to watch news channels every day: Survey

Islamabad, September 11, 2017 (PPI-OT): According to a Gilani Research Foundation Survey carried out by Gallup and Gilani Pakistan, 44% Pakistanis claim to watch news channels every day.

A nationally representative sample of men and women from across the four provinces was asked, “Regarding watching news on the television, please tell how often in a week do you watch news on TV?” In response to this question, 44% said they say saw new channels every day or almost every day, 32% said at least 3 to 4 times a week and 18% said at least once a week. Only 6% said never.

The study was released by Gilani Research Foundation and carried out by Gallup and Gilani Pakistan, the Pakistani affiliate of Gallup International. The recent survey was carried out among a sample of 1751 men and women in rural and urban areas of all four provinces of the country, during August 14- August 21, 2017. Error margin is estimated to be approximately ± 2-3 per cent at 95% confidence level.

For more information, contact:
Group Manager
Gilani Research Foundation
Islamabad
Tel: +92-51-2655630
E-mail: fatima.idrees@gilanifoundation.com

   

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